deletions | additions       diff --git a/why?.tex b/why?.tex  index 6ad004a..46da9bd 100644  --- a/why?.tex  +++ b/why?.tex 
...
\section{Why Write More?}\\ More?}  Anyone involved with scholarly communication knows there's tons of work competing for limited attention. And with the annual rate of STM (sci [science], tech [technical], and med [medical]) publications over \textbf{over  2 million, million},  fields keep getting \textit{noisier}. Clearly, no (sane) person can read every article in every journal relating to a given discipline. As authors, though, we want to contribute, \textbf{contribute},  have our efforts seen, \textbf{seen},  and (ideally) cited. \textbf{cited}.  There are a growing number of services making article discovery easier, but we still run into the attention problem: I don't have time to read every 5+ page article I \textit{should} read and reading the abstract and skimming figures doesn't give me enough information (and we're not even touching the terror presented by paywalls).