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Science is a creative, iterative process.\\  With Authorea we wish to make it even more so.  With research, it's not always clear what we should do or where we should go next. Dr. Uri Alon expertly discusses this phenomenon in \href{http://blog.ted.com/2013/06/13/scientific-research-and-improv-uri-alon-at-tedglobal-2013/}{his 2013 Ted Talk}. Having an open mind is critical, because most researchers are at least tangentially up against the unknown. That \textbf{The unknown  is where discovery happens because, simply put, almost  anything can happen there. there.}  With IPython integrated in your articles, you can bring your readers along the same path you took through the unknown. They can certainly judge its validity (after all, scrutiny and skepticism are givens in science). But more importantly, by opening up your findings to a wider community, someone will come up with a slightly different (or \textit{very different}) way through the unknown.