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\subsection{Valuing assets}  We start off firslty by reminding the general model for valuing assets. A well know accounting identity expresses the relation between the value of an asset, the income stream it generates and to which the holder of the asset is entitled ($C_{1}$,$C_{2}$, . . . $C_{n}$) and an endogeneous return $R$   \begin(equation)  $V_{t}=\displaystyle\sum_{i=1}^{K}\frac{C_{t+i}}{(1+R)^i}+V_{t+K}$  \end(equation)  In other words, R is what you earn if you pay $V_{0}$, receive $C_{1}$,$C_{2}$, . . . $C_{K}$ and sell the asset at  $V_{K}$. The value of the asset when you sell it is the terminal value of the asset. This basic principle is at the root of many equity valuation models; the \textit{DDM} is the exact translation of this accounting principle where dividends are the revenues a shareholder is entitled to.