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- **# of NWM particiapting in sfw products** products.**  The ranking of the most succesful products may be coupled with some impressios for impressions from  the annual member survey. Again, this indicator is most usefully measured as a percentage, capturing the share of network members making use of _sfw_ products. One expert asked whether the goal is that als network members participate in all products? When this data is available it can be analyzed to check for regional variation in the distribution of usage. Another expert asked whether different teams are responsible for different KPIs. If so, the indicator may induce competition between teams.