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# Preamble
In scientific research, much A varity of research on human cognition demonstrates that humans learn and communicate best when more than one processing sysetm (e.g. visual, auditory, touch) is used. And, related research also shows that, no matter how technical the material, most humans also retain and process information best when they can put a narrative "story" to it. Thus, when considering the future of scholarly communication, we should be careful not to blithely do away with the linear narrative format that articles and books have followed for centuries: instead, we should enrich it.
Much more than text is used to
commuicate. commuicate in Science. "Figures," which include images, diagrams, graphs, charts, and more, have enriched scholarly articles
for hundreds since the time of
years, Galileo, and
every-growing ever-growing volumes of data underpin most scientific papers.
Today, when When scientists communicate face-to-face, as in talks or small discussions, these figures are often the focus of the conversation. In the best discussions, scientists have the ability to manipulate the figures, and to access underlying data, in real-time, so as to test out various what-if scenarios, and to explain findings more clearly. **This short article explains--and shows with demonstrations--how scholarly "publications" can morph into long-lasting rich records of scientific discourse**, enriched with deep data and code linkages, interactive figures, audio, video, and commenting.
## Why?
A variety of research on human cognition demonstrates that humans learn and communicate best when more than one processing sysetm (e.g. visual, auditory, touch) is used. And, related research also shows that, no matter how technical the material, most humans also retain and process information best when they can put a narrative "story" to it. Thus, we should not blithely do away with the linear narrative format that articles and books have followed for centuries--we should enrich it.
## How?