Dr Shrimati Das edited subsection_Results_A_BPO_service__.tex  almost 9 years ago

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CALL CENTER BLUES:  Stress is usually sensed as the body readjusts to too much of pressure.scientists use the term 'Homeostasis'to define the psychological limits in which the body functions efficiently and comfortably.Stress disturbs homeostasis by creating a state of imbalance.Long hours of work, permanent night shifts, and incredible high work targets are inherent factors of Call Center jobs. These are other social factors emanating from night shifts cause a multi level stress among the Call Center employees. Over a long period of time the stress response begins to take a toll on the body. The puffy eyes, red and blotchy skin, and edgy temperament demonstrates the stressful state of this workforce.Weight loss, deterioration of eyesight, shin problems, insomnia are normally experienced by BPO employees.  one One  of the prime targets affected in this stressful condition is the Thymus gland which plays a key role in the body's immune system.A weakened immune system makes the workforce vulnerable to infection and that is why people under stress often experiencing bouts of cold and cough and attack of flue.A few BPO offices visited have their in-house doctors, but they cannot prevent stress bound illnesses, which is rampant among the ITES workforce because of the very nature of their job.In the course of our survey, when the BPO workers were interviewed, it was found that the incessant calls would hardly provide them breathing space in between, and many a times, they take their food while talking over the phone. Towards the end, they all feel quite exhausted and crave to look forward to the end of the shift. The shift timings keep changing depending on from where the projects calls come from calling for the the need to adjust to different sets of timings which again add to the stress, since body clock takes time to adjust.Sometimes, the much needed relaxation does not happen even during the holidays, which are coinciding with that of client countries and this makes the employees out of sync with their families.Some workers in ITES sectors also suffer from 'loss of identity' which adds to the stress level significantly. After speaking in American accent and responding to the anglicized names- when Sujata becomes Susan, Madhu becomes Mary for the overseas clients, they feel a strange sense of identity loss.When they have to revert to their original names at home as Sujata and Madhu, they find it difficult in many cases. it is being reported that the outsourcing backlash is getting abusive and ugly. over the year, ordinary citizens have become sensitive to the job loss in their countries because of outsourcing, thanks to furor raised by the Western media. Here the employees on the phone are subjected to the angry outbursts of the clients bordering on being racist and sexist. 

These health issues led to innumerable cases of attrition, which is high in urban based ITES firms than in the two-tier cities across India. The general consensus is that this high rate of attrition can be checked by implementing concrete measures in the area of 'Health Management'  World wide IT companies come to India to 'Body Shop' of highly skilled, educated workforce, but our youngsters are giving into this euphoria at what expense? Just read this fact:Enty fact: Entry  level graduates in India are paid between INR 12,000 to INR 15,000 ($150-$200) a month, about a tenth of what their US counterparts earn. In the Phillipines, entry level BPO employees earn about $400- $650 a month, much more than an Indian. This is why 'Body Shoppers' come to India. This project has taken steps to enumerate the experiences of 'New Age Outbound Skilled Labour Migrants' in the IT sectors from India to outside world, a new Indian diaspora workforce in the emerging Buisness Process Outsourcing(BPO) and Information Technology Enabled Services(ITES) working in customer care services for globally outsourced entities. The four Indian States (Karnataka/Delhi/Maharashtra/Andhra Prodesh) case studies and survey giving certain insight into their 'health status' due to the changes in their life and working patterns apart from many other parameters.the parameters.The  findings through survey have been appalling. Methodology:  This survey was conducted in 4 parts undertaken by the School of Management, Mount Carmel College, Bangalore on behalf of University Grants Commission, New Delhi as a part of a Major Project Study by conducting on spot survey in reputed ITES/BPO organizations like Hewlett Packard(HP), Infosys,Dell in Bangalore(Karnataka).The Infosys/BPO system at Pune (Maharashtra), Wipro at Delhi, Infosys at Hyderabad (Andhra Prodesh).These states were represented by 150 respondents each all in the age group of 18-24 years. The questionnaires asked the respondents to rate their city/firm/job expectation/health parameters/ service providers/infrastructure/leisure encompassing 44 different parameters and give an overall rating on a scale of 1 to 5 where 1 represented very less and 5 very good.The block of 44 questions were broken up into 3 major areas of concern: 

Finally bringing the relevance of the study to the present, a few facts need to be mentioned. A case study conducted by Jayapal Dinesh Raja, Sanjeev kumar Bhasin for The Indian Journal of Community Medicine, on 'The Physical & Mental Health of Call Center Employees'- Vol, 39/Issue 3/page-175-177, 2014, in New Delhi, found that BPO employees were more health affected ,i.e more stressed 58.3% vs 19.3% ,more depressed 62.9% vs 4,6% and more anxious 33.9%vs 1.4% as compared to non BPO workers. But it is to the credit of the multinationals and humongous IT companies who very well are aware of the status of employees health and how they are being adversely affected due to this dramatic change in their life styles. As it is almost impossible to reduce the workload and increase the time, the only option left is to increase the energy level within the employees. For this almost all IT companies today have a 'Destress Zone', where one is compulsorily made to meditate and practise yoga. Indic spirituality offers plenty of ways of rejuvenating oneself. It's time the ITES/BPO workforce learn the art of dropping the world for a few minutes every day before it drops them. And its rejuvenating effect can only make the workforce better players in the world of information & Technology. Let us hope they learn how to overcome stress, killing stress before stress kills this entire IT enabled generation of highly skilled and highly educated workforce.  According to NASSCOM , in 2015, India's Information Technology & Buisness Process Management (IT-BPM)industry will add $12-15 billion incremental revenue, to existing industry revenues of & 118 billion .NASSCOM reports also stated that the industry added 160,000 employees , out of this women had a 32 % share and provide direct employment to 3.1 million people and indirect employment to 10 million people- a single job created directly in ITES ITES/BPO  segment results in additional three jobs indirectly in the related services such as security, transport & catering etc thereby creating more than 8.1 million jobs by the end of 2015 making India World's largest employable pool. India is the only country to offer full spectrum of ITES/BPO services, add to that India continuing to be the lowest cost location for IT domain. BUT AT WHAT COST!!!