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\begin{document}

\title{Data Visualization In Science \& Beyond\\}


\author[ ]{Lucy Chen}

\affil[ ]{}
\vspace{-1em}


\date{}

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Today, science & R&D social media channels have become just as cluttered as retail consumer channels. Just one of the many ways trying to get the word out on your research paper has come to parallel digital and online marketing. Scientists must now communicate the main points of their research engagingly, on top of effectively, if they hope to reface to the top (or at least get a social share).

According to Buffer, \textbf{visual content is more than 40X more likely to get shared on social media than other types of content}. In fact, \textbf{infographics are Liked and shared on social media 3X more than other any other type of content}. (MassPlanner) Authorea encourages the inclusion of data visualization in articles because its interactive element improves article visibility. \href{https://www.authorea.com/users/3/articles/149}{Click here to read about How the Scientific Community Reacts to Newly Submitted Preprints.}

Here is some more convincing (in case you needed it), as well as a few of our favorite papers that take advantage of interactive figures and sites that have drawn lots of traffic due to sharing of its data visualization.

\subsection*{Recap: Benefits of Data
Visualization}\label{auto-label-subsection-252052}

1. \textbf{Comprehend quickly.}~It's significantly faster to analyze
information in graphical format (versus in spreadsheets).~{Extensive
amounts of complicated data can be overwhleming, but correlations,
patterns, trends, outliers, etc. are easier to spot with creative visual
aids.~}{By using graphical representations of information, especially if
it a live, interactive figure. Scientists (as well as governments and
businesses) are able to see large amounts of data in clear, cohesive
ways -- and draw sometimes surprising conclusion.~}\\

2. \textbf{Communicate effectively.~}The learning curve and jargon-issue
often make cross-disciplinary collaboration difficult. Using charts,
graphs or other visually impactful representations of data~gets the
message across quickly and engage new audiences in magificent ways.\\

Consider trying to understand Frank Drake's \textbf{Fermi Paradox} which estimates the number of technological civilizations that might exist among the stars. 
($R$ is the annual rate of star formation, $n_e$ is the average number of habitable planets, $f_p$ is the fraction of stars that have planets, $f_p$ is the fraction of stars that have planets, $f_l$ is the fraction of habitable planets, $f_i$ is the fraction of life-bearing planets that develop an intelligent life-form, and $f_c$ is the fraction of intelligent life-forms that decide to communicate)
\begin{equation}\nonumber
N =\underbrace{\overbrace{R}^{\approx10} \times \overbrace{f_p}^{\approx 1} \times \overbrace{n_e}^{\approx 0.2}}_{\sim 2} \times \underbrace{f_l \times f_i \times f_c \times L}_{?}
\end{equation}

Although this particular equation is not too difficult to imagine, does the interactive chart below make it easier still?\selectlanguage{english}
\begin{figure}[h!]
\begin{center}
\includegraphics[width=0.42\columnwidth]{figures/interactive-figure-1465667980453/static.png}
\caption{{Slide to fiddle.%
}}
\end{center}
\end{figure}

\subsection*{Data Visualization on
Authorea}\label{data-visualization-on-authorea}

There are many papers on Authorea that take advantage of using interactive figures to present their findings. Below are just a few of our favorites:\selectlanguage{english}
\begin{figure}[h!]
\begin{center}
\includegraphics[width=0.70\columnwidth]{figures/microbes-gif/microbes-gif}
\caption{{\href{https://www.authorea.com/users/5064/articles/5319/_show_article}{THE
MICROBES WE EAT: ABUNDANCE AND TAXONOMY OF MICROBES CONSUMED IN A DAY'S
WORTH OF MEALS FOR THREE DIET TYPES}.~Lang et al. (2014), PeerJ, DOI
10.7717/peerj.659%
}}
\end{center}
\end{figure}\selectlanguage{english}
\begin{figure}[h!]
\begin{center}
\includegraphics[width=0.70\columnwidth]{figures/ebola-gif1/ebola-gif1}
\caption{{\href{https://www.authorea.com/users/10734/articles/19957/_show_article}{EBOLA
VIRUS EPIDEMIOLOGY, TRANSMISSION, AND EVOLUTION DURING SEVEN MONTHS IN
SIERRA LEONE}. Park, Daniel J. et al. Cell, Volume 161 , Issue 7 , 1516
- 1526%
}}
\end{center}
\end{figure}

Authorea writers can use full \textbf{javascript, d3po, d3.js, plot.ly},
and more.
\href{https://support.authorea.com/en-us/article/inserting-an-interactive-figure-y32ne6/}{Click
here to learn how to insert interactive figures into your Authorea
article}.\\

\subsection*{Interactive Data on the
Web}\label{auto-label-subsection-428454}

Below are a few examples of fun and effective data visualizations on the
web. These sites have been able to captivate users to fulfill their
informative and often political or sociological objectives.\\\selectlanguage{english}
\begin{figure}[h!]
\begin{center}
\includegraphics[width=0.84\columnwidth]{figures/5/5}
\caption{{\href{http://www.evolutionoftheweb.com/}{THE EVOLUTION OF THE WEB}%
}}
\end{center}
\end{figure}\selectlanguage{english}
\begin{figure}[h!]
\begin{center}
\includegraphics[width=0.84\columnwidth]{figures/2/2}
\caption{{\href{http://www.bloomberg.com/billionaires/latest/aaa}{BLOOMBERG
BILLIONAIRES: TODAY'S RANKING OF THE WORLD'S RICHEST PEOPLE}%
}}
\end{center}
\end{figure}\selectlanguage{english}
\begin{figure}[h!]
\begin{center}
\includegraphics[width=0.84\columnwidth]{figures/6/6}
\caption{{\href{https://cewe-photoworld.com/how-big-is-snapchat/}{HOW BIG IS
SNAPCHAT}%
}}
\end{center}
\end{figure}\selectlanguage{english}
\begin{figure}[h!]
\begin{center}
\includegraphics[width=0.84\columnwidth]{figures/4/4}
\caption{{\href{https://podio.com/site/creative-routines}{THE DAILY ROUTINES OF
FAMOUS CREATIVE PEOPLE}~%
}}
\end{center}
\end{figure}\selectlanguage{english}
\begin{figure}[h!]
\begin{center}
\includegraphics[width=0.84\columnwidth]{figures/10/10}
\caption{{\href{http://www.lucify.com/the-flow-towards-europe/}{THE FLOW TOWARDS
EUROPE}%
}}
\end{center}
\end{figure}\selectlanguage{english}
\begin{figure}[h!]
\begin{center}
\includegraphics[width=0.84\columnwidth]{figures/9/9}
\caption{{\href{http://flowingdata.com/2015/12/15/a-day-in-the-life-of-americans/}{A
DAY IN THE LIFE OF AMERICANS}%
}}
\end{center}
\end{figure}\selectlanguage{english}
\begin{figure}[h!]
\begin{center}
\includegraphics[width=0.84\columnwidth]{figures/3/3}
\caption{{\href{http://www.distancetomars.com/}{HOW FAR IS IT TO MARS?}%
}}
\end{center}
\end{figure}\selectlanguage{english}
\begin{figure}[h!]
\begin{center}
\includegraphics[width=0.84\columnwidth]{figures/11/11}
\caption{{\href{http://visual.ly/23-pairs-chromosomes-one-incredible-you?view=true}{23
PAIRS OF CHROMOSOMES ONE INCREDIBLE YOU}%
}}
\end{center}
\end{figure}\selectlanguage{english}
\begin{figure}[h!]
\begin{center}
\includegraphics[width=0.84\columnwidth]{figures/8/8}
\caption{{\href{http://www.simplybusiness.co.uk/microsites/hungry-tech/}{HUNGRY
TECH GIANTS}%
}}
\end{center}
\end{figure}

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