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\begin{document}

\title{FAMILY BUSINESS ``FROM HOME ONLY'' DURING THE COVID-19 OUTBREAK IN
INDONESIA: PROSPECTS AND STRATEGIES}



\author[1]{Aan Jaelani}%
\author[2]{Ayus A. Yusuf}%
\author[2]{Layaman Layaman}%
\author[2]{Abdul Aziz}%
\author[2]{Sri Rokhlinasari}%
\affil[1]{IAIN Syekh Nurjati Cirebon, Indonesia}%
\affil[2]{Affiliation not available}%


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  \date{June 05, 2024}


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\begin{abstract}
This article will explore the spread of COVID-19 which has an impact on
the family economy in Indonesia. The lack of literature on family
businesses during the economic crisis caused by the Coronavirus outbreak
shows that this study is very important for family-run businesses.
Business opportunities and prospects remain open to every family, but
this requires a change in strategy in managing its business that is
facing changes in work culture and the community's first choice in
meeting needs. The qualitative method was used to read the initial
phenomena about the family economic and business conditions of the
COVID-19 in Indonesia with secondary data sources from reputable
international publications, the Task Force for the Acceleration of
Handling COVID-19 of Indonesian and WHO Coronavirus Disease, and the
ideas of business practitioners. The conclusion of this paper is that
the prospects of a family-run business are very open and even have the
opportunity to succeed in the COVID-19 period by carrying out basic
intervention dimensions that support smart, sustainable, and inclusive
growth in family businesses: survival and longevity, firm growth,
innovation, internationalization, and entrepreneurship%
\end{abstract}%



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