Note. Standard deviations are in parentheses. Highest scores that match
with blood type characteristics, and p < 0.05 are
highlighted in bold. * p < 0.05 after the Bonferroni’s
correction.
On question item “Q3 Do you think blood type and personality are
related?”, 6.1% of the respondents answered “strongly related”,
35.7% answered “somewhat related”, 28.0% answered “a little
related”, 20.1% answered “not related at all”, and 10.1% answered
“I don’t know”. On question item “Q4 Do you know the characteristics
and compatibility of blood types?”, 4.4% answered “I know well”,
41.4% answered “I know some”, 36.1% answered “I know a little”,
and 17.5% answered “I don’t know at all.”
Analysis 2: Cross-tabulation of
Knowledge and
Personality
For each level of knowledge on blood type and personality, we calculated
the corresponding simple averages of the scores answering to “fit to my
personality” (Tables 3 and 4, and Appendix B).