LIMITATIONS AND AREAS FOR FURTHER RESEARCH

This section sheds light on the scope for enriching our understanding of AI in business strategy and highlights the many fascinating avenues ripe for exploration. As AI continues its upward trajectory in the business realm, continuous research and reflection will be paramount to harnessing its full potential responsibly and effectively.

A. Recognizing the Boundaries of the Current Study

B. Potential Avenues for Future Research Exploration

This summary outlines the limitations of the current study in AI and business strategy while suggesting directions for future research, emphasizing the importance of ongoing, in-depth exploration of this rapidly evolving field.
TABLE 9: LIMITATIONS & FUTURE RESEARCH AVENUES