Manufacturing and the production of propaganda is more an old phenomenon than a new one (Stanley, 2015, pp. 27–38). However, what is new is that in our age of the internet and mass media, it spreads like wildfire beyond its origin, as demonstrated by the covid-19 pandemic. If we accept Noam Chomsky’s statement that “propaganda is to a democracy what the bludgeon is to a totalitarian state” (2006, p. 10). In that case, it follows that propaganda is essential to a democracy, therefore, to India as well, since it is the largest one in the world. The manufacturing of propaganda by mainstream media in India is not unprecedented, which lies beyond the argument of this paper (Rawat, 2004). However, what is unprecedented is its manufacturing and dissemination by media, the professionals, to almost every corner of the country. This was made possible by the launching on July 1, 2015, of the Digital India Initiative by the Government of India that aims to emphasise e-governance and transform India into a digitally empowered society (Nidhi, 2015, para. 01). This digitalisation provided electronic media with a new edge.