Abstract

E-commerce has been a major domain in our life for a decade but regional E-commerce is missing. E-commerce has utilized the great features of predictive modeling techniques in providing some improved and convincing services to the customers and supports regional business growth as well. Customers' past choices, give feedback and any other previous data can be analyzed to make predictions for future preferences by the customer and the offers on products that can be provided. In the current research, regional data on Indian products and demographic data of Indian Citizens have been collected. Algorithms have been proposed for all the modules as per involved processes since data collection, and data cleaning till similarity calculation. User-user similarity has been calculated for a new user entry and the results have been presented as well.